Fuentes compared the Hamas attack to the Holocaust, claiming both were created to “elicit a certain emotional response [to give the government] the popular mandate to do whatever it is the government wants to do.”
While it portrays itself as a free speech network, Rumble does have specific policies in place against racism and antisemitism. The platform removed two of Fuentes’ videos on Tuesday evening after WIRED flagged the antisemitic comments made in them, but many others remain. Rumble declined WIRED’s request to comment on whether or not it had an antisemitism problem on its platform.
Fuentes’ is one of many accounts that researchers at Media Matters, a left-leaning media watchdog group, have identified as not only spreading antisemitic content on Rumble, but also monetizing it.
“There is a plethora of antisemitic content on the platform as well as other violent content, conspiracy theories, and bigotry,” Kayla Gogarty, research director at Media Matters, tells WIRED. “We found about 16 far-right figures and groups who have made antisemitic content and have run advertisements on the platform, including Keith Woods, Elijah Schaffer, Stew Peters, and other accounts like Vincent James Foxx.”
Fuentes’ account has not monetized his own channel, but clips of his content have been monetized on Rumble, Gogarty says.
Fuentes did not respond to WIRED’s request for comment, nor did Woods, Schaefer, Peters, and Fox.
The RNC told WIRED in an emailed statement that “hate, bigotry and violence is unfortunately prevalent on every social media platform, and the RNC condemns it entirely, but the RNC does not manage content or pages outside of our own.”
The RJC did not respond to multiple requests from WIRED about the presence of Fuentes and antisemitism on Rumble. At the announcement of the RJC’s sponsorship of the debate last month, the group’s chairman, former US senator Norm Coleman from Minnesota, told NBC: “As the horrific events of the last week have unfolded in Israel, the issue of American foreign policy has taken on an even greater role. American strength and American resolve—and our candidates’ vision for America’s role in the world—are more important than ever.”
Founded in 2013, Rumble has in recent years become a home for many right-wing extremists, conspiracy peddlers, and election deniers who have been banned from mainstream platforms like YouTube, Facebook, and Instagram, or who have had their ability to monetize their content removed.
Rumble, which went public in 2022 and has seen significant growth in users over the past 18 months, has also partnered with Trump’s struggling social media platform Truth Social to provide video services. Donald Trump Jr., the former president’s son, and his wife, Kimberly Guilfoyle, both have exclusive deals with the platform where they post video podcast series.